SY COMMUNICATIONS TEAM
The principal of SY and Partners was born 1964 in Cairo, Egypt, and founded Phoenix International in 1988 as the leading full scale production company in Egypt at the time, over the past 25 years Sherin has produced, coordinated and organized some of the most extravagant events in Egypt, Europe and Middle East. SY conducted his personal R&D for 7 years in Germany which mainly focused on the use of Technology and social media marketing related to the Hospitality and Leisure industries, mainly how to provide solutions and a functional business model that generates extra sales, revenues and profits.
Our Motto
‘Creative people in a changing economy’ is my business motto and drive to support companies who strive for success in the 21st century economy.
Our main goal is to focus on costumer related business in terms of lifestyle, social media marketing and incentive programs.
Our Motto
‘Creative people in a changing economy’ is my business motto and drive to support companies who strive for success in the 21st century economy.
Our main goal is to focus on costumer related business in terms of lifestyle, social media marketing and incentive programs.
SHERIN YOSRY
FOUNDER / CEO 
AMIRA YOSRY
HEAD OF ENTERTAINMENT |
AMR EL SIRGANY
HEAD OF TECHNOLOGY 
PILAR GOMEZ
SENIOR BOOKING AGENT EUROPE |
Dr. HANS-OTTO HUESER
MANAGING PARTNER (GERMANY) 
DEENA SALEM
DIRECTOR OF SALES - DUBAI |
